Host Jeremy C. Park interviews Griscelle Anacker, Founder and Creative Director of Princess and Papa, a Nashville-based father and daughter apparel brand founded to celebrate the often-overlooked bond between dads and their daughters. During the interview, Griscelle shares the story and mission behind the clothing brand, which was launched to honor her late daughter, Evangeline, who passed away three years ago at ten months old. The brand started as a way to remember and honor Evangeline and has since evolved into a movement for dads, providing them a space to feel heard and express their love for their daughters.
Griscelle discusses the intentional symbolism behind the name which is inspired by their endearing nickname for their daughter, “Papa’s Pretty Princess,” and the logo that incorporates the firefly as a symbol of light and positivity. She shares her journey into entrepreneurship, highlighting the learning process of custom design and manufacturing, and the importance of networking and partnerships in bringing her vision to life. Griscelle emphasizes the collaborative nature of her work with her husband and the challenges and rewards of navigating the retail industry as first-time entrepreneurs.
Griscelle explains the process of creating her father-daughter clothing line, which involves hand-selecting fabrics and working closely with partners to ensure each piece meets her high standards of quality, comfort, and heirloom appeal. She describes how each item, from design to execution, takes six months to create, with extensive testing and customer feedback to refine the products. Griscelle emphasizes the unique concept of father-daughter matching clothing, noting the special bond and joy it brings to little girls when they dress like their dads, which sets her line apart from existing “mommy and me” options.
She spotlights some of their best-selling products, including bunnies, cowboy boots, and dinosaurs, noting the unique prints and appeal to both boys and girls. She highlights positive customer feedback, emphasizing that children love matching their parents and that the designs create special bonding moments. Additionally, Griscelle mentions that the products have been well-received by fathers, who appreciate having clothing options that include them in family photos and activities.
Griscelle shares how her family’s experience with losing a child has transformed their perspective, providing them a positive platform to support other grieving families and raise awareness about the prevalence of child loss. Through their involvement with Sharing of Middle Tennessee, a nonprofit organization, they have been able to give back by offering support and comfort to other families who have experienced similar tragedies.
Griscelle wraps up discussing the availability of Princess and Papa products across social media platforms and their official website, princessandpapa.com, where their upcoming spring collection featuring expanded sizing up to 8 and new baby-focused items like bubbles will be launched.
Visit https://princessandpapa.com to shop online and learn more about Princess and Papa.
https://www.facebook.com/princessandpapa0121
