Why PR Is the New SEO in the Age of AI | Austin Holmes

How will customers discover your business when they’re asking AI for recommendations instead of searching Google?

In this episode of the cityCURRENT Show, Andrew Bartolotta sits down with Austin Holmes, co-founder of Publicity For Good, founder of Signal Raptor, Navy EOD veteran, entrepreneur, and host of the OverPressure Podcast, to explore how artificial intelligence is reshaping public relations, search, marketing, and the way brands build credibility.

Austin shares his belief that PR is becoming the new SEO—and GEO, as earned media and trusted third-party authority become increasingly important to how AI platforms understand and recommend businesses.

This conversation offers both a look at the future of marketing and timeless lessons about building something meaningful under pressure.

Learn more about Publicity For Good, Signal Raptor, and Austin’s work through the OverPressure Podcast here: https://signalraptor.com/

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