Focus + Culture
cityCURRENT works to power the GOOD through events, media, and philanthropy.
cityCURRENT connects businesses with the community to power the GOOD. Thanks to the support of our partners, we host free community events, produce positive media, and lead philanthropic initiatives. Our corporate partners range from some of the world’s largest employers to mid-size and entrepreneurial startups with a shared mission to engage and enrich our community.
cityCURRENT has full-time staff working in Memphis and Nashville, Tennessee, so our efforts, impact, and partners are focused on those regions and beyond. Each partner company is exclusive in its core business category, so the partners can function as a team to drive ROI through collaboration and referrals. The cityCURRENT model leverages strategic Corporate Social Responsibility (CSR) to both impact the community and drive ROI for the partners.
Overall, cityCURRENT hosts hundreds of events each year, along with an array of philanthropic initiatives and positive-focused media to enrich and impact our communities. We have been serving the Mid-South since 2005 and serving Middle Tennessee since 2018.
MISSION
Power the GOOD (#PowertheGOOD)
FOCUS
cityCURRENT strategically focuses on THREE things:
Philanthropy and Volunteerism
We align resources and efforts to make a collective impact in the community through financial contributions to nonprofits and turnkey volunteer opportunities that engage companies and individuals of all ages to physically give back.
Events for Enrichment and Collaboration
We make it easy for ALL citizens to come together, learn, build relationships and collaborate by hosting events that, by design, bring all sides of our community together. These events include workshops and seminars, panel discussions, a signature speaker series featuring national guest speakers, executive lunches, social mixers, volunteer days, nonprofit tours, and more.
Positive Media
We produce and share positive stories through an array of broadcast media to inspire individuals and organizations and to spread GOOD news and energy.
Overall, cityCURRENT focuses on serving the community and bringing organizations and individuals together to make a difference. We strive to bring everyone together, to provide enrichment events, foster collaboration, and teamwork, champion positives, and empower philanthropy.
CULTURE
STRUCTURE
cityCURRENT is comprised of corporate partners, which are all exclusive in their core business categories and come together to underwrite the costs of our events and efforts. The companies contribute each year, and that becomes our budget to do as much GOOD as possible.
This model enables us to invite citizens to participate in a wide variety of free events and programs, to focus on philanthropy and helping nonprofits, and also to produce an array of positive-oriented media. The partners function as a team, sharing ideas, resources, and referrals, as well. cityCURRENT does offer partner-only programs and events, as well as the free public events.
If you’d like to receive invitations to our public events, positive news, and updates, please subscribe to our free email newsletter, beCONNECTED. If you’d like information on becoming a corporate partner, sponsoring or advertising in our shows, or playing a more significant role in our efforts, please email or call us.
HISTORY
cityCURRENT launched in Memphis in 2005, as a part of a franchise agreement under the original organization name, the Lipscomb Pitts Breakfast Club. Lipscomb & Pitts Insurance helped establish the organization as title sponsor. Lipscomb & Pitts Insurance purchased the rights and took full ownership in 2007, which allowed the organization to change the model and turn it into what you know and see today. In 2016, we rebranded to become cityCURRENT, in order for our organization’s name to better match up with our mission, efforts, and impact. The name cityCURRENT is a call to action for all of us to join and work together as the electric CURRENT to power the GOOD in our communities. In 2018, cityCURRENT expanded into Nashville to also focus on making a difference throughout Middle Tennessee.
In 2020, Lipscomb & Pitts Insurance joined Higginbotham to become one of the largest independent insurance agencies in the nation. This partnership further expanded the reach and support network for cityCURRENT, which has become a philanthropic arm and catalyst for both Lipscomb & Pitts Insurance and Higginbotham.