Robyn Householder shares tips to avoid scams, highlights BBB efforts to create marketplace of trust

Host Jeremy C. Park talks with Robyn Householder, CEO of the Better Business Bureau Serving Middle Tennessee and Southern Kentucky, who highlights the organization’s efforts and mission “to create a marketplace grounded in trust, guiding people toward the best experiences while fostering stronger relationships between businesses and consumers.”

Robyn provides an overview of the organization’s efforts to build trust in the marketplace through pre-purchase education and dispute resolution, processing approximately 3 million information requests and 12,000 disputes annually with a 98% success rate. The organization hosts various community events, with Songwriters Night on October 1st at Marathon Music Works being their largest annual event that raises funds for educational services and small business grants, particularly supporting veteran-owned businesses this year.

Robyn highlights the upcoming Nashville event and notes that tickets can be purchased through bbb.org/Nashville under the events section. She describes various educational initiatives including Coffee and Connections events and an upcoming September event in Clarksville with the Federal Reserve Bank of Atlanta. Robyn emphasizes their mission of helping businesses grow and advised consumers to check with them before doing business with strangers to avoid potential scams.

Robyn then starts discussing some of the different scams taking place and shares helpful tips to avoid them. She reports that nearly 5,000 consumers are scammed daily through online purchase scams, highlighting how scammers use technology and AI to target specific shopping behaviors. She provides specific safety tips including avoiding pop-up ads, verifying secure website indicators, checking URL spelling and grammar, and using credit cards instead of debit cards for online purchases.

She talks about employment scams, noting that legitimate jobs are not offered to unsolicited applicants and advised checking company websites directly. She also discusses debt collection scams, which use fear tactics to intimidate victims into paying alleged debts, with Robyn sharing a personal example of someone who verified their warrant claim was false.

Robyn also talks about government agency imposter scams that target the elderly. She emphasizes the importance of being cautious about sharing personal information on social media and warns about sweepstakes and lottery scams that aim to capture personal information under false pretenses. She highlights the resources available through the Better Business Bureau, including their ability to verify legitimate businesses, provide guidance on licensing requirements, and help connect with government agencies, with Robyn encouraging people to report scams through bbb.org/spamtracker to help track and combat fraud.

Visit https://www.bbb.org/ to learn more or for additional questions email info@gobbb.org or call 615-242-4222.

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